Jun 4, 2014

New in Town! Somersby Pear Cider

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Recently, Somersby introduced a brand new flavour - Somersby Pear Cider. In conjunction with this new release, I was invited to the Somersby Ciderland which was really relaxing while enjoying the new Somersby Pear Cider and exciting with a bunch of activities lined up at Somersby Ciderland.

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“Somersby Apple Cider has become tremendously popular in Malaysia since our launch in June 2012. With the Somersby Pear Cider, we aim to deliver yet another refreshing twist to a beer-alternative – a re-imagination for the taste buds! Fully imported from Sweden, Somersby cider is perfect for both men and women who are sociable and outgoing, who love taking life’s challenges with a hint of adventure!” said Mr. Henrik Juel Andersen, Managing Director of Carlsberg Malaysia.

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Made from fermented real pear juice, Somersby Pear Cider is a refreshing and crisp cider free from artificial sweeteners and flavouring. With 4.5% in alcohol content, its natural sweet bubbly flavour is best served with ice to ensure every sip gives you an unexpected punch with an exciting, thirst quenching experience.

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Besides enjoying the new Somersby Pear Cider that night, there were also many activities like band performance, dance, photobooth and many more. One of the most interesting activity was the a digital interactive game where a single player needs to raise their hand as high as possible and then wave the bottle to pop the pear & apples out from the cider bottle. It was really fun and tiring at the same time xD

 Photo booth pictures!

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With Yeeing, Ryan, Ernest and Jackie.

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With Karena and her friends.

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With Jaz Khai. Thanks for the photos!

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Bumped into Sandra and Suresh! They were stuck in the jam for a while since it was raining but they definitely did not miss out on the fun!

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Of all places to bump into my friend, Ivan! His girlfriend, Wendy was there too. Nice meeting you :)

Somersby Pear Cider is already available in 330ml bottles at selected bars and restaurants, as well as in packs of four at all major hypermarkets and supermarkets nationwide. For more information about Somersby Cider, you can visit their Facebook page at http://www.facebook.com/SomersbyMy.

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